Production · September 2021

The Advantages of Hiring a Crew Who Owns Their Own Equipment

Video crew with owned camera equipment on location

When companies hire outside crews for shoots on location, one feature matters more than most people realize: does the crew own its own equipment?

Familiarity means speed

A production company that owns its equipment is more comfortable with that equipment than anyone renting it. There's no need for the crew to familiarize themselves with unfamiliar cameras or audio gear — which means faster setup and cleanup, and more time actually shooting.

It can save you money

When a production company doesn't own gear, they rent from a third party — and in big cities like New York, the exact camera you want is often already out with someone else. That can mean lower-resolution footage than the same company delivered last time. Ownership means the quality you saw in the reel is the quality you'll get.

Rentals also add transportation and rental fees to your invoice. A company that owns and routinely transports its own equipment doesn't need to pass along those charges — and can say yes on short notice, because everything needed is already in the office.

Up-to-date by obsession

Companies that own their gear tend to keep it current. At Transcendent Enterprise, our cameras, audio equipment, and editing tools are constantly updated — cinema cameras like the Sony FX9 alongside our A7S3, plus purpose-built systems for hybrid productions where producers direct remotely while our crew records in person.

That attention benefits you, the client: cleaner sound, higher-quality images, and shoot days that go by flawlessly. And if it saves you a couple of bucks in the long run, it's a win for everyone.

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